Outside of a dog, a book is man’s best friend.  Inside of a dog it’s too dark to read. - Groucho Marx

Do you read to better yourself?  Do you read to better your business?  Is reading a part of your daily regimen?  If not, you could be missing out on huge benefits that only reading can bring to you and your business.

Much like the healthy ingredients of a solid diet plan, we recommend a well-balanced mix of different types of books in order to develop every aspect of self as well as business.  A good recipe might include books on business, biographies, history books, self-help books, fiction as well as spiritual books.

Business books will help you experience many different perspectives on a variety of common business issues.  Don’t just read the books that agree with your notion of how things ought to be.  Expose yourself to other points of view for a more well-rounded understanding of a variety of methodologies.

Biographies are a wonderful source of insights into the lives of inspirational leaders.  In many cases, they offer parallels to life situations that are experience by most of us, and are an excellent resource for the reader.

History books, like biographies, give the reader an opportunity to gain a greater perspective into the reasons why things are the way that they are today.  These can directly translate to a more global perspective of business concepts that will help your bottom line.

Self-help books are often high on the list of recommended reading by business owners and corporate powers that be.  These books inspire you to be the best you that you can be.  They offer 7 habits and the top 10 rules of whatever it is you are hoping to achieve, personally.

Fiction?  Yes… fiction!  We recommend that you add some fiction to your reading diet because fiction allows you to do what every business owner must do in order to survive… get creative.  A regular dose of fantasy and imagination will do you well.  Really.

And finally, we suggest that you read something of spiritual value on a regular basis.  Few people would argue the existence and value of spirituality to the overall health of people.  We feel strongly that tapping into the spiritual element of who you are, makes you a better you.  Read on!

Mark Twain said, “The man who does not read good books has no advantage over the man who can’t read them.” Take your advantage to the next level, and follow a daily plan for growing yourself – and your business.

Here is our suggested Healthy Reading Diet:

2-4 Business Books per month
1 Biography per quarter
1 History Book per quarter
1 Self-Help Book per month
2 Fiction Books per quarter
1 Spiritual Book per month

Bon Apetit!