The word, “revolution”, has many definitions. It may be considered a full 360 degree rotation as in the revolution of a wheel. It may also be defined as a movement that deviates from the status quo. For the purposes of this article, we believe both of these definitions will serve well. Read more »

Recently, a friend forwarded an article that was written all about “heating up cold calls”. The article promised to offer three tips to get people to listen, respond, and buy! Sounds captivating, doesn’t it? And I imagine for anyone who (has to make) cold calls in their line of work, the title and promise would simply be too wonderful to avoid reading on. I, on the other hand, do not make cold calls – ever. And yet, like a moth to flame, I was drawn in… I read the article. And now, I am writing one of my own! Read more »

Once you’ve earned your customer’s attention and the sale, your real work begins. According to surveys, customer satisfaction is at an all time high, while customer loyalty is at an all time low. Gaining new customers isn’t nearly as challenging for companies as developing loyal customers. Yet, there are 5 top things you can start [...] Read more »

Staying in touch with your past customers is a proven way to keep your customers thinking about you. In essence, when your customers hear from you, they are reminded of you. They start thinking about you again. When they are thinking about you, they are more likely to conduct business with you and refer you [...] Read more »

Great customer service depends not only on your ability to offer friendly service, it also requires a bit of energy on your part. What do you do when the afternoon slump is begging you for a nap or that early morning meeting starts before your cup of coffee kicks in?
When you boost your energy level, [...] Read more »

Angel Tuccy writes about the pursuit of dreams in her book, Lists That Saved My Life. On Friday, April 30th, 2010 Tuccy achieved her dream of becoming a bestselling author… not once, but twice in the same day on one of the busiest Internet websites in the world, Amazon.com. Read more »

Seeing your own name in lights is a big dream for a lot of people. Using that information, you can create an overwhelming, yet subconscious, emotion in your customers by personalizing your information to them.
Personalized newsletters and emails have an increased rate of return. Emails and newsletters are more likely to be read and more [...] Read more »

We all agree that customer service is a good thing. Some would even say that more is better when it comes to connecting with your customers. But is it possible to overdo “customer service”? Is it possible to drive business AWAY by doing and saying all the right things? Read more »